Espartec SA de CV started operations in Mexico in 1991 as Murphy of Mexico. Espartec serves various markets including industrial, marine, mobile equipment, agricultural and electrical. After 28 years of business, they continue to serve the Mexican market and are seeing continuous growth through their “Passion to Serve.”
We spoke with Espartec CEO Salvador Esparza to learn more about the company’s expertise and how they work to bring value to their customers.
What advantages does you company culture provide the marketplace?
Salvador: The advantage of our culture as a company is to offer the best quality. We have experience and product knowledge, distribution and supply channels capable of serving the Mexican market, and we provide technical support and personalized customer service.
What unique needs do your customers have and how do you solve them?
Salvador: Our customers need to monitor, control and protect their equipment with reliable instrumentation that guarantees long-term durability. We solve their needs by working with end-users to give a complete and specific solution – ensuring complete customer satisfaction.
What is a competitive advantage you provide your customers?
Salvador: We have leading products in technology, immediate availability, personnel trained to configure the controls and confident personnel to offer installation services. We also provide customized solutions for any need for instrumentation and control.
What trends do you find important for 2020 and how do you use Murphy products to address those needs?
Salvador: For 2020, we find the trends for digital uses like apps and tactile displays to be important. We have considered offering our clients the opportunity to replace analog instrumentation with electronic PowerCore and PowerVision displays.
Why do you tell your customers to use Murphy products?
Salvador: Because with Murphy products, we are offering quality and the guarantee of durability that allows us to win trust and build long-term business relationships.
How does your company conquer complexity by integrating Murphy products into system solutions?
Salvador: We have extensive expertise across a wide variety of Murphy products and experience with the most demanding projects and applications. In addition to this, we have trained engineering personnel to program and configure in work site equipment – permitting our customers to have confidence in us and our ability to deliver the best solutions.
To learn more about Espartec, visit their website at: espartec.com.mx
